Transforming Your Business with Strategic Food Offerings

Presented by Maureen Ballatori
Panelists: Wickham Farms, Pingle’s Farm Market, Gritt’s Farm

Elevate your operation by strategically incorporating food experiences that captivate visitors and boost your bottom line. Drawing from the speaker’s authentic farm heritage and industry expertise, this panel discussion unveils how multiple agritourism farms have added creative and elevated food options and have enhanced their front and back of house operations.

Farm leaders from Wickham Farms, Pingles Farm Market, and Gritt’s Farm will speak to how food can transform guest experiences, extend visits, and generate remarkable social media exposure through photo-worthy food moments. 

As a result of this session, you will be better able to: 

• Discover trend-aligned food options that require minimal infrastructure but deliver maximum impact 

• Learn practical strategies to increase per-visitor revenue through strategic food offerings 

• Explore case studies of successful agritourism businesses that transformed their operations with food 

• Understand how to create "larger-than-life" food experiences that drive social sharing and return visits 

• Develop an action plan tailored to your specific agritourism operation's strengths and resources